Ketchy Beach
VIP guest experience, private activations, and a marketing pipeline — across one Hamptons season.
What I did here.
Owned VIP guest experience and front-of-house operations for a Hamptons hospitality concept, while doubling as the marketing consultant building pitch decks and social content to grow the brand's pipeline through and after the season.
What success looked like.
- 01Architect a VIP guest experience worthy of a high-profile Hamptons clientele.
- 02Convert nightly service into a repeatable, high-margin operation.
- 03Generate inbound business beyond the season through marketing and decks.
How it actually got built.
- Step 01Front-of-house architecture
Designed and led VIP guest experience and floor flow across restaurant and nightclub services. Trained and managed a 4-person front-of-house team.
- Step 02Private activations
Orchestrated private events for high-profile clients — custom menus, decor, run-of-show and on-site logistics.
- Step 03Reservation systems
Owned restaurant and nightclub reservation systems and nightly service coordination across high-demand weekends.
- Step 04Marketing pipeline
Designed strategic marketing pitch decks and promotional packages to drive future business expansion. Consulted on data-informed organic and sponsored social content.
What I executed.
- VIP guest-experience playbook for restaurant + nightclub
- Custom private-event programming for high-profile clients
- Marketing pitch decks + promotional packages
- Organic + sponsored social content direction
The receipts.
Who, what, and under whose roof.
Parent company, brand, role, and engagement type — no ambiguity.
- Parent Company
- Ketchy Beach (independent)
- Venue
- Ketchy Beach — Southampton, NY
- Industry
- Hospitality · Restaurant + Nightclub
- Role
- Maître D' & Marketing Consultant
- Engagement
- Seasonal contract · May — Sep 2025